Cookies and storage
Cookie Policy
1. What cookies are
Cookies are small files a website stores on your device. Alongside them, we use equivalent technologies such as the browser's local storage (localStorage). They help the site work, remember preferences and understand how the Service is used.
2. How we use them
We use the cookies and storage strictly necessary for the Service to work and a minimal first-party analytics. In addition, if you accept via the cookie banner ("Accept all"), third-party advertising measurement tags (Google and Meta) described in the table below are loaded; without that consent, those tags are not installed. Technical cookies and those responding to a user request are exempt from the prior-consent requirement.
3. Cookies and storage we use
| Name | Type | Purpose | Duration |
|---|---|---|---|
| mpNombres | Technical (localStorage) | Remember the names you entered so the templates show personalized | Persistent until deleted |
| mpFecha | Technical (localStorage) | Remember the event date during creation | Persistent until deleted |
| galVista | Technical (localStorage) | Remember your preferred gallery view (mosaic/compact) | Persistent until deleted |
| mp_cookie_consent | Technical (localStorage) | Remember your decision on the cookie banner | 12 months |
| First-party analytics | First-party analytics | Record aggregated usage events to improve the Service (no advertising profiling) | One-off requests; does not install third-party tracking cookies |
| Payment provider cookies | Technical / security | Fraud prevention during payment (Stripe) | According to the provider |
| Google (gtag: _ga, _gcl_au and similar) | Advertising / measurement (third party) — only with your consent | Measure visits and conversions of Google Ads / Google Analytics campaigns, with anonymized IP | Up to 2 years (per Google) |
| Meta Pixel (_fbp) | Advertising / measurement (third party) — only with your consent | Measure visits and conversions of Meta (Facebook/Instagram) campaigns | 3 months (per Meta) |
3 bis. Local storage and installable app (PWA)
Besides cookies, we use the browser's local storage (localStorage) for strictly functional, first-party purposes, with no profiling or advertising: saving your invitation draft while you create it, remembering the names you chose, remembering that a tutorial was already seen, and keeping the current offer countdown in your browser. The site can be installed as an app (PWA): in that case the browser stores a local copy of pages and files (service worker) so it loads faster and works on weak connections. All of this can be erased by clearing the site's browsing data. The third-party advertising trackers (Google, Meta) described in section 3 are only loaded if you accept non-essential cookies in the banner; you can use the entire Service without accepting them.
4. Third-party services
Some invitations and pages load third-party resources that may set their own cookies or receive your IP address when serving the content:
- Google Fonts / Google Maps — typefaces and maps.
- YouTube — optional music playback on the invitations (may install cookies when playing).
- Stripe — payment security.
- Google Ads / Google Analytics — campaign measurement (only with your consent).
- Meta (Facebook/Instagram) — campaign measurement via the Meta Pixel (only with your consent).
These third parties process data under their own privacy policies. We recommend reading them.
5. How to manage them
You can accept or reject non-essential cookies from our cookie banner, and change your decision at any time by clearing the site's storage. You can also configure your browser to block or delete cookies:
Blocking technical cookies may affect how the Service works.
6. Changes
We will update this policy whenever the cookies we use change. Please also see the Privacy Policy. Contact: contact@matrimonio.pro.